PINS: Mobile Brand Spaces
The electronics giant SAMSUNG is currently supporting the launch of its new flagship product, Galaxy S III, with a worldwide rollout of temporary brand spaces. In cooperation with Cheil Worlwide, we were able to introduce our full-service competence for draft development, design, planning, execution, rollout and overall project management to bear, in order to realize this unique endeavour.
One model — several variants. On the basis of the ‘Mother Ship’ PIN 7 — an outdoor Pavilion of 7.20m × 7.20m — further versions will be realized and rolled out as outdoor and indoor models, including a completely mobile PIN.