Thank you all. It was beautiful.

HVS @ EuroShop 2020

At the EuroShop Trade Fair in Düsseldorf, we were able to do for ourselves what we normally do for our customers: make the brand into a spatial experience.  And there was plenty to be experienced.

After a swift two day construction, our gleaming HVS stand awaited our visitors at the Designers Village; an area developed by students of architecture from the Peter Behrens School of Arts.

With a grammability of over 9000, our presence was a real eye-catcher. Selfies were shot in the reflecting mirror spheres by the minute. On the stand itself, transparent business cards awaited our visitors, with which the seemingly white screens in our gallery could be brought to life.

The highlight, of course, was our exhibit this year: the Virtual Reality Platform “Retail as a Service” RaaS. For the first time ever, we presented all of our VR-Services in one application. After a short introduction, our guests in the Virtual Showroom were able to create their own prototypes of the HVS Home World and immediately dive into their store design. They tested products in our Virtual Sample Studio and prototyped Campaign Communication. We were especially happy that we received an Honorable Mention at the EuroShop Award from the expert jury of the Exhibitor Magazine.

We are also very grateful for the great response to our talk “Retail as a Service” at the Retail Designers Stage as well as for the many inspiring conversations and the exchange of ideas. Slightly sleep deprived yet very content, we’re looking forward to next time.
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