IAA Frankfurt 2015 Autocloud
"Mobility connects" - hartmannvonsiebenthal designs and plans a trade fair stand on the IAA 2015, providing a central interactive installation, surrounded by the three largest German automobile manufacturers Mercedes-Benz, Volkswagen and BMW, to present digitization and new fields of business in the context of automotive ecosystems. That installation, called Auto-Cloud-Table, is based on object tracking, showcases, several possible smart data-related applications establishing a digital infrastructure for assisted driving. Applications on show include black-ice warning, real-time traffic jam recognition and temporary roadwork sites recognition among others. The showcases are introduced analogously on a table with real objects and automatically continues digitally on various screens.
Deutsche Telekom IAA Auto-Cloud - Digitization in automotive ecosystems made tangible.